Privacy Policy | Béalia

1. Introduction

The protection of your personal data is a priority for Béalia. We are committed to processing your data with the utmost care, in compliance with the General Data Protection Regulation (GDPR – EU Regulation 2016/679) and the French Data Protection Act.

The purpose of this Privacy Policy is to inform you transparently about the nature of the data collected, the reasons for their collection, their use, their retention, and your rights concerning them.

2. Data Collected

When you use our online store, we may collect the following personal data:

Identity: first name, last name
Contact details: email address, postal address, phone number
Payment information: banking data securely processed by our payment providers (we do not store your banking details)
Browsing data: IP address, browser type, pages visited, visit duration, via cookies
Order history: products purchased, amounts, dates

This data is collected directly from you when you create an account, place an order, or browse the site.

3. Use of Data

Your personal data is used for the following purposes:

Order processing: management, confirmation, and tracking of your purchases
Delivery: transmission of your contact details to carriers for the delivery of your packages
Customer service: responding to your requests, complaints, and questions
Site improvement: analyzing browsing to optimize the user experience
Marketing: sending commercial communications (newsletters, promotional offers) only if you have consented
Legal obligations: compliance with our accounting and tax obligations

4. Data Sharing

We do not sell or rent your personal data to third parties. Your data may be transmitted to the following partners, strictly within the framework of the execution of our services:

Payment providers: for secure processing of your transactions (e.g., Stripe, Shopify Payments)
Delivery services: for the delivery of your orders (e.g., La Poste, Colissimo, DHL, etc.)
Shopify Inc.: our e-commerce platform that hosts our store and processes certain data on our behalf
Analytics tools: to measure site performance (e.g., Google Analytics), in compliance with your consent

These partners are subject to confidentiality obligations and can only use your data for defined purposes.

5. Data Hosting

Our store is hosted by Shopify Inc., whose registered office is located at:

151 O’Connor Street, Ottawa, Ontario K2P 2L8, Canada

Shopify is certified compliant with the EU-US Data Protection Framework and the GDPR. To learn more about Shopify's privacy practices, please consult their privacy policy.

6. Retention Period

Your personal data is retained only for the time necessary for the purposes for which it was collected:

Order data: retained for 10 years in accordance with accounting and tax obligations
Customer account data: retained until account deletion or for 3 years after the last activity
Marketing data: retained until you unsubscribe or for 3 years after the last contact
Cookies: depending on their nature, from a few minutes to a maximum of 13 months

7. User Rights

In accordance with the GDPR, you have the following rights regarding your personal data:

Right of access: obtain a copy of the data we hold about you
Right of rectification: correct inaccurate or incomplete data
Right to erasure ("right to be forgotten"): request the deletion of your data, subject to our legal obligations
Right to object: object to the processing of your data, particularly for commercial prospecting purposes
Right to portability: receive your data in a structured and readable format
Right to restriction: request the temporary suspension of the processing of your data

To exercise any of these rights, you can contact us by email at the following address: support@béalia.fr. We commit to responding to your request within one month.

If you believe that your rights are not being respected, you also have the right to lodge a complaint with the CNIL (French National Commission for Data Protection and Liberties): www.cnil.fr.

8. Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, destruction, or disclosure. These measures include, in particular:

Data encryption via SSL/TLS protocol
Restricted access to data to authorized personnel only
Use of PCI-DSS certified payment providers

However, no data transmission or storage system is infallible. In the event of a data breach that could pose a risk to your rights, we commit to informing you within the timeframes provided by the GDPR.

9. Cookies

Our site uses cookies – small text files placed on your device – to improve your browsing experience. We use the following types of cookies:

Essential cookies: necessary for the proper functioning of the site (shopping cart, session, security)
Analytical cookies: to measure audience and improve our content (e.g., Google Analytics)
Marketing cookies: to offer you personalized advertisements (only with your consent)

During your first visit, a banner will inform you about the use of cookies and allow you to accept or refuse them. You can also change your preferences at any time via your browser settings or our consent manager.

To learn more about cookies, please visit the CNIL website: www.cnil.fr.

10. Contact

For any questions regarding this Privacy Policy or the exercise of your rights, you can contact us:

By email: support@bealia.fr
By mail: Béalia 47 rue Vivienne - 75002 Paris

We commit to processing your request as quickly as possible and no later than one month from its receipt.

Last updated: [07/04/2026]